A promise people understand
Your program as a product: a concrete transformation, a named method, and who it's for and who it isn't.
Playbook: Coaches and educators
Sell your program with a clear offer, no fake urgency.
For coaches and educators with their own method: a clear program, pricing without tricks, a sales page, no-pressure selling and follow-up that reduces refunds.
Sell your program with a clear offer, no fake urgency. 112-page PDF, 27 AI prompts, 38 templates and an Excel CRM, with an 8-week plan.
- 27 AI prompts and 38 ready-to-copy templates
- A scored diagnostic that tells you where to start
- 8-week plan with a “Done when” at every step
$697.00
Buy nowThis resource is in Spanish. The files you download (PDF, templates, prompts) are written in Spanish.
- Secure checkout with Stripe or PayPal
- Instant digital delivery
- 15-day guarantee
Feel like selling means sounding like you're peddling hot air?
Countdown timers, made-up spots, seven-figure promises: the market is full of them and your clients already spot it. Without a clear promise, your program competes on noise. And whoever buys under pressure is also the one who asks for a refund.
What changes once you have it.
An honest funnel
From content to conversation without fake countdowns, with a sales page template and a webinar or call script.
Students who stay
A post-sale follow-up checklist so buyers make progress and finish instead of asking for a refund.
Three files, one system
PDF playbook (112 pages)
16 chapters in order, from diagnostic to plan: product, pricing, AI protocols, WhatsApp and CRM, website, Google, reviews and social media.
Prompt and template kit (.txt)
The 27 prompts and 38 templates from the PDF in a separate file, so you can copy and paste without formatting errors.
Lean CRM in Excel (.xlsx)
Drop-down lists, rows that change color when a follow-up is overdue, an automatic dashboard, weekly metrics and the 8-week plan.
AI context sheet
Fill it out once and every prompt answers about your actual business, not in generic terms. Each prompt tells you what to check in the response.
Future editions included
If I correct or expand this playbook, the new version shows up in your account at no extra cost.
Here's what it looks like inside, before you pay.
Template T12 from the playbook and the prompt and template kit.
Template T12: WhatsApp Business profile description
[NAME OR BRAND]. [SHORT TRANSFORMATION STATEMENT, 15 WORDS MAX]. [PROGRAM NAME] program: next cohort [MONTH]. Available [DAYS] from [TIME] to [TIME]. Full details: [LINK TO YOUR PAGE].
Real pages, exactly as you'll download them.
Four real pages: the diagnostic, a prompt, a template and the final checklist. Click any of them to see it full size.
It's for you if you're:
- Coaches, mentors and educators with a method or program already defined
- Creators of online courses, workshops or small academies
- Anyone who wants to sell without manipulating, with a clear refund policy
It's not for you if:
- Anyone looking for a “seven-figure launch” formula
- Anyone who doesn't yet have their own content or method to teach
- Anyone who needs video production for their program
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01
Diagnose
Take the 0-to-2-point diagnostic and find out which chapter holds your most expensive leak.
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02
Apply
Follow each step with its time estimate, its prompts and its “Done when.” You don't move on until you meet it.
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03
Measure
Check your metrics in the CRM 20 minutes a week and adjust with the 8-week plan.
15
day money-back guarantee. If it doesn't work for you, write to me within 15 days of purchase and I'll refund the full amount. See the policy
Made by Oscar Garza.
Master's in digital marketing, based in Monterrey. I design and run marketing for real businesses, and I share marketing and Canva content on social media every day.
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Before you buy.
Do I need to know marketing or tech?
No. Every step tells you how long it takes, what you need and how to know it's done right. For the AI part, the free version of ChatGPT, Claude or Gemini is enough, and the CRM works in Excel or Google Sheets.
How long will it take me?
The plan is designed for 8 weeks, working a few hours a week. The diagnostic lets you skip what you already have covered, so it may take you less.
Will you implement it for me?
No. The playbook is complete so you can apply it yourself. If at some point you'd rather have hands-on support, my services are on the website, but you don't need them to finish it.
What if it doesn't work for me?
You have a 15-day guarantee, under the site's refund policy. Email me at [email protected] and we'll sort it out.
Full description
Sell your program without sounding like hype.
112-page PDF, prompt and template kit, and Excel CRM. One-time payment of $697 and a 15-day guarantee.
$697.00
Buy now- Secure checkout with Stripe or PayPal
- Instant digital delivery
- 15-day guarantee