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Tu Amigo el Mercadólogo Oscar Garza · Monterrey
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Playbook · 140-page PDF · AI kit · Excel CRM

Playbook: Restaurants

Fill the hours and days that sit empty today.

For independent restaurants already in operation: menu, pricing, WhatsApp, Google, reviews and social media working together, step by step, without relying on pretty ads.

Fill the hours and days that sit empty today. 140-page PDF, 27 AI prompts, 40 templates and an Excel CRM, with an 8-week plan.

  • 27 AI prompts and 40 ready-to-copy templates
  • A scored diagnostic that tells you where to start
  • 8-week plan with a “Done when” at every step

$697.00

Buy now

This resource is in Spanish. The files you download (PDF, templates, prompts) are written in Spanish.

The problem

Full on weekends, but counting empty tables midweek?

You post, you run promotions, and Tuesday stays the same. Effort is rarely what's missing: what's missing is knowing where your guests come from today, what they see before deciding and which message reaches them at the right moment. Every week without that system means paid hours with a half-empty dining room.

The result

What changes once you have it.

You know where your leak is

A scored diagnostic tells you whether the problem is your menu, your Google listing, your reviews or your follow-up, before you spend on anything new.

A plan for dead hours

Time-slot promotions and ready-to-send WhatsApp messages for the days you need to fill, not a generic campaign.

Reviews without sounding desperate

When and how to ask for them within Google's rules, and how to answer bad ones without making things worse.

What's included

Three files, one system

PDF playbook (140 pages)

15 chapters in order, from diagnostic to plan: product, pricing, AI protocols, WhatsApp and CRM, website, Google, reviews and social media.

Prompt and template kit (.txt)

The 27 prompts and 40 templates from the PDF in a separate file, so you can copy and paste without formatting errors.

Lean CRM in Excel (.xlsx)

Drop-down lists, rows that change color when a follow-up is overdue, an automatic dashboard, weekly metrics and the 8-week plan.

AI context sheet

Fill it out once and every prompt answers about your actual business, not in generic terms. Each prompt tells you what to check in the response.

Future editions included

If I correct or expand this playbook, the new version shows up in your account at no extra cost.

Here's what it looks like inside, before you pay.

Template T16 from the playbook and the prompt and template kit.

Actual excerpt

Template T16: WhatsApp welcome message

Hi, thanks for messaging [RESTAURANT NAME]. Today's menu: [LINK TO TEXT MENU] To order: tell us what you'd like and your address, or whether you'll pick up. To book: day, time and number of people. We reply in under 15 minutes during business hours: [HOURS].

Inside

Real pages, exactly as you'll download them.

Four real pages: the diagnostic, a prompt, a template and the final checklist. Click any of them to see it full size.

Who it's for

It's for you if you're:

  • Owners or operators of independent restaurants, diners, taquerias or cafés that are already open
  • Anyone who has clearly identified slow days or hours and wants a plan to fill them
  • Anyone who takes orders or bookings over WhatsApp and feels customers are slipping away

It's not for you if:

  • Chains or franchises with their own marketing department
  • Anyone looking for professional photo or video production: this is the guide, not the shoot
  • Restaurants that haven't opened yet: the diagnostic starts from real operating data

How to use it

  1. 01

    Diagnose

    Take the 0-to-2-point diagnostic and find out which chapter holds your most expensive leak.

  2. 02

    Apply

    Follow each step with its time estimate, its prompts and its “Done when.” You don't move on until you meet it.

  3. 03

    Measure

    Check your metrics in the CRM 20 minutes a week and adjust with the 8-week plan.

15

day money-back guarantee. If it doesn't work for you, write to me within 15 days of purchase and I'll refund the full amount. See the policy

Oscar Garza, Tu Amigo el Mercadólogo

Made by Oscar Garza.

Master's in digital marketing, based in Monterrey. I design and run marketing for real businesses, and I share marketing and Canva content on social media every day.

Method

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02

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Questions

Before you buy.

Do I need to know marketing or tech?

No. Every step tells you how long it takes, what you need and how to know it's done right. For the AI part, the free version of ChatGPT, Claude or Gemini is enough, and the CRM works in Excel or Google Sheets.

How long will it take me?

The plan is designed for 8 weeks, working a few hours a week. The diagnostic lets you skip what you already have covered, so it may take you less.

Will you implement it for me?

No. The playbook is complete so you can apply it yourself. If at some point you'd rather have hands-on support, my services are on the website, but you don't need them to finish it.

What if it doesn't work for me?

You have a 15-day guarantee, under the site's refund policy. Email me at [email protected] and we'll sort it out.

Full description

Stop guessing why Tuesday is empty.

140-page PDF, prompt and template kit, and Excel CRM. One-time payment of $697 and a 15-day guarantee.

$697.00

Buy now